Reputation management has actually to do with designing a system that will both promote positive feedback and ensure that this feedback is published on a well visible location.
NGR Web Team is aware that some firms approach to reputation management involves posting fake reviews online and using various techniques to conceal negative feedback; we don’t offer such illegitimate interventions. By using reputation management services in an intelligent and honest manner you can ably deliver a more precise picture of your business on the web. This begins by encouraging satisfied clients to share their sentiments online and which will naturally encourage visitors to your website to try out your products or services. An abundance of positive sentiments will in time make any negative comments look exceptional rather than ordinary.
Implementing a system that will promote positive reviews is undoubtedly important for your quest to attract more customers; ignoring negative reviews will only hurt your business’ online reputation.
Reputation Damage – Just about anyone can within a few minutes destroy your company’s stellar online reputation. Your adversary in this context could be a competitor, a peeved employee, an upset customer, and so on. While review sites are widely considered to be “public guardians” the fact of the matter is that these sites actually do little with regards to validating the genuineness of the submissions they receive. This means that ill-minded individuals can easily take advantage (and often do) of these sites to deliver negative sentiments which can potentially permanently damage an excellent company’s reputation. Taking legal action in such cases is seldom going to deliver any meaningful results. Not only is seeking legal redress bound to be expensive but there are also a myriad of challenges including issues of freedom of speech and difficulties in accurately identifying the person/s responsible for the negative sentiments that will make progress untenable.
The net result of such a scenario is that your business could end up incurring hefty financial losses in addition to losing a huge number of existing and potential clients.
NGR Web Team’s Reputation Management Two Phase Approach
Moving negative results – Our experts can utilize a couple of techniques to ensure that positive results about your company rise to the top positions on the major search engines. The context of these positive results will of course be sourced from you. As the reputation management process gets underway you can initially expect to see sort of a balance of the results as the positive and negative sentiments become intermixed. Gradually however the positive sentiments will push away all the negative sentiments. Depending on the depth of your project you can expect that these negatives will only start appearing after page 4 of the concerned search results.
NGR Web Team doesn’t just stop at moving away the negative results; we embark on the subsequent task of appeasing your unhappy customers. All of us can concur that all great companies have a tradition of seeing to it that their unhappy customers are well catered to. In this regard we will create an online platform where these customers can communicate their dissatisfaction with you.
Seeing as negative situations are almost always going to come up as long as your online business is in operation, it is prudent to embrace reputation management as an ongoing process. This way you will always be ready to tackle and negate all negative results. Having a customer service online resource can definitely help you to tackle such negative results once and for all.